Virtual Interactive Sales Experience Platform VISE™

The digital sales platform for technical sales

Generate more pre-qualified leads, shorten your sales cycles, build more trust than your competition, and be perceived as a technology leader with the Virtual Sales Experience Platform VISE™.

81%

of B2B buyers have already defined a winner internally by the time they first contact sales.
(6sense, Buyer Experience Report 2024)

70%

of the decision-making process is already complete when B2B buyers contact your sales team for the first time.
(6sense, 2024)

74%

of B2B buyers conduct more than half of their research online before making an offline purchase.
(Forrester, 2015)

Why do industrial companies need the INVIZCOM VISE™* platform?

*Virtual Interactive Sales Experience

70% of the decision journey in industrial sales today are made before the first personal contact. In this new competitive landscape, visibility alone is not enough anymore.

How do you win here?

By building trust early, sharing knowledge, and giving prospects the opportunity to understand products on their own.

This is exactly what the INVIZCOM Virtual Sales Experience Platform VISE™ enables as a unique digital sales platform for technical sales: complex machines can be experienced interactively, trust is built, and sustainable competitive advantages are secured.

Early customer engagement

Build up trust and understanding before your sales team becomes active. Always one step ahead of your competition.

Better qualified leads

Turn prospects into informed, self-qualified, and convinced leads. Save time, focus your sales conversations, and reduce unsuitable inquiries.

Shorter decision-making processes

Enable your (potential) customers to understand your complex solutions faster. This leads to quicker decisions and makes your sales more efficient.

Sales process with a system

Create a standardized, scalable sales structure that works across all markets and teams. Independent of individuals, locations, and devices.

Strategic Guide
Virtual Interactive Sales Experience Plattform – The Digital Platform for Technical Sales.
Read the Strategic Guide now

How the VISE™ digital sales platform works

Explore machines virtually

Customers and prospects can explore and understand your machines as interactive, photorealistic 3D models anytime online, independently and intuitively.

INVIZCOM digital platform for technical sales – demo image
Sales platform for digital technical sales – demo on laptop

Understand features and benefits interactively

The virtual twin of your machine is fully functional and interactive, with hotspots and info boxes providing precise information exactly where the user needs it. Instantly understandable.

Tailored customer experience

Users are guided intuitively and seamlessly through a strategic funnel within the application, receiving exactly the information relevant to them in their market, their industry, and their application area. Engaging, intuitive, and fast.

VISE as digital platform for technical sales – example on iPad
Digital sales platform for technical sales with calendar integration

Instant customer contact

Through integrated contact options (appointments, consultations, forms, etc.), users can connect directly with your sales team – without detours. To reduce the contact barrier, the platform can also support live chat, AI, and similar system functions.

Tracking of user behavior

The platform is designed so that most interactions can be tracked and documented, giving you valuable insights into user and audience behavior. For sales, marketing, and even product development if needed.

The digital sales platform for technical sales – INVIZCOM VISE – enables detailed user tracking
VISE – the digital sales platform for technical sales – can be used on all digital devices

Always and everywhere available

The platform is device-independent and works on any device: PC, laptop, tablet, even smartphone and VR*. As long as your user has internet access, there are no limitations or user-side requirements for your Virtual Sales Experience Platform.

*VR access requires certain UI adjustments and is therefore not integrated by default

75%

of B2B buyers want a sales-free buying experience before they initiate contact themselves.
(6sense, 2024)

70%

of the decision-making process is already complete when B2B buyers contact your sales team for the first time.
(6sense, 2024)

+50%

potential revenue increase per sales representative through digital and hybrid sales models in working with prospects and leads.
(McKinsey, 2022)

How you benefit from the INVIZCOM VISE™ platform in practice

*Virtual Interactive Sales Experience

The Virtual Sales Experience Platform VISE™ is a digital sales platform for technical sales that makes complex products understandable and accessible everywhere, first independently for your customers and then fully integrated into technical sales discussions.

How so?

The VISE™ platform can be divided into several stages. The public stage generates interest, basic understanding, and trust.

The exclusive, confidential sales stage enables more convincing, effective, and structured sales conversations.

Faster decisions

Customers understand products more intuitively – and make preliminary decisions earlier.

More qualified leads

Prospects inform themselves and only reach out when they sales qualified.

Higher closing rates

Better-informed customers, more trust, clearer conversations, less need for explanation.

Scalable sales

Reach more markets, more decision-makers, and more touchpoints, without needing more staff or being on-site.

More efficient customer communication

Processes such as appointment scheduling or CRM lead tracking are directly integrated.

Less travel and trade show costs

Present products digitally at any time – regardless of location, time, or device.

Strong brand presence

Consistent, high-quality presentations across all channels – no divergence between sales and marketing.

Unlocking your CAD sales value

Consistent, high-quality presentations across all channels – no divergence between sales and marketing.

Measurability and optimization

Understand which products, features, or processes truly interest customers.

Photorealism

Comparison between real photo and screenshot from the INVIZCOM Virtual Sales Experience Platform

Photorealism example from the digital sales platform for technical sales “VISE”

All features of the INVIZCOM VISE™* platform

*Virtual Interactive Sales Experience

VISE™ Features

Virtual Twins

All your products and machines always in your pocket

Interactive, photorealistic virtual twins of your machines, based on your CAD data

Interactivity

Customers discover and understand features independently and intuitively

Interactable models and features with touchpoints, animations, and information

Device independence

Flexible use on any device – whether the customer alone or in a sales conversation

Usable on PC, laptop, tablet, smartphone, touchscreen, VR

Web-based use

Easy access,
worldwide, 24/7, system-
and device-independent

Platform runs within the browser. No plugins or downloads required

Contact and Forms

Shorter lead paths,
better conversion, lower barriers

Prospects can make contact directly from the Sales Experience Platform

Offline Accessability

Presentation at
trade shows or events with
poor internet connection

Use of the platform without internet access on high-performance devices

Modularity

Modular, budget-friendly,
and maximum success
assurance in implementation

The Virtual Sales Experience Platform can be built step by step

Training and Gamification

Training/onboarding of employees and customers

Interactive learning modules, simulations, gamified training, assessment

Image and Video generation

Efficient content for marketing, sales, social media, trade shows, and more

Creation of high-quality visualizations and animations from virtual twins

VISE™ Integrations and Connections

CMS

Independently manage and update current content at any time

Independent management of content (texts, media) in the UI and platform

CRM Integration

Leads and customer interactions directly
recordable and analyzable

Integration of the platform with an existing CRM system

Calender Integration

Leads can book sales appointments
directly from the platform

Integration of calendar tools for direct appointment scheduling inside the platform

KI Integration

24/7 consultation within
the platform without
personnel effort

Virtual sales avatars for intelligent customer and lead guidance

Live data integration and IoT connectivity

Real-time data,
connecting VISE with real objects and machines

Connecting real machines with the platform

Tracking and Analysis

Optimized
sales management and marketing optimization

Analysis of user behavior and dwell time

Strategic guide for implementing VISE – the digital sales platform for technical sales – in industrial companies

Step by step to virtual sales power

Modular, systematic, and tailored: your platform is built in clear steps – and grows flexibly with your requirements.

Preparation

  • Analysis of needs
  • Data analysis
  • Information and content definition

Platform customization concept

  • For initial launch
  • For long-term objectives

Platform adaptation

  • Basic setup
  • Function customization
  • Content customization
  • Interface integration
  • Server connection

Virtualization

  • Refinement from CAD to virtual twin
  • Function preparation

Stakeholder testing and feedback phase

Finalization

  • UI and UX adjustments
  • Interface testing

Internal launch

INITIAL LAUNCH

Expansion concept

Data collection and preparation

Feature adaptation and implementation

UPDATE

Maximum efficiency through integrability

The INVIZCOM Virtual Sales Experience Platform VISE™ can be directly connected and accessed via CRM, calendar tools, webhooks, etc. This allows us to offer maximum integration into existing systems and processes. For maximum efficiency.

FAQ

INVIZCOM VISE™ – Virtual Interactive Sales Experience Platform

What exactly is a virtual twin?

A virtual twin is a digital, photorealistic replica of your machine or system – based on your CAD data. It is interactive, fully functional, and digitally experienceable at any time.

No. The platform runs directly in the browser – without downloads or special hardware. A laptop, tablet, or smartphone is all you need.

No. You can start small – for example, with a single product line or a selected market – and expand the platform modularly.

Depending on the initial situation, the first modules can go live in under 8 weeks. The rollout is modular, aligned with your internal resources, processes, and priorities.

Very minimal. The platform is standalone, browser-based, and can be used without deep intervention in your systems. Integrations (e.g., CRM) are optional.

Yes. Through the integrated CMS, you can independently manage texts, media, and additional information – anytime and without external assistance.

We guide you in a structured way from kick-off through technical implementation to go-live – and beyond, with expansions, optimizations, and new content.

Customers can experience your products interactively, grasp functions intuitively, and make decisions faster – without presentation effort or the need for explanation.

No problem. Virtual twins can be updated, expanded, or replaced. The platform is designed to grow flexibly with your company.

Yes. Multilingual capability, international reach, and flexible adjustments are built in from the start and are fully scalable.