3D CGI Animation for Industrial Companies, B2B, Technology, Products

Through 3D CGI animation for industrial companies, complex processes can be explained understandably. Build trust. Turning complicated technology into tangible value. And transforming a prospect into a pre-informed, convinced partner for sales.

49%

is how much faster B2B Companies grow, that regularly use videos and animations.
(WordStream, 2024)

93%

dof B2B buyers say video is very important for building trust in a company.

(Brightcove, 2022)

89%

of B2B buyers say that video content has influenced their purchase decisions.
(Wyzowl, 2022)

Only what is understood gets bought!

In complex B2B, the one who is understood wins. Even without being better.

In technical, highly complex B2B, trust decides. Whoever can convey complex technical processes understandably.


Studies show:
  • 95% of decision-makers use video as a key part of their purchasing decision — more important than whitepapers & webinars*
  • 75% of B2B buyers in the manufacturing industry prefer video for technical information over text*
  • 93% of B2B buyers say video is important for building trust in a company*
* Brightcove Inc., The Power of Video in the B2B Buyer’s Journey, April 2022

3D CGI Animation for Industrial Companies. Impact. Company-Wide.

Complexity Instantly Understandable

Customers grasp what your solution can do faster and more easily. And need less explanation in the sales process.
Industrial companies must explain technical processes understandably through 3D CGI animation to build more trust.

Trust Before the First Conversation

Sales no longer need to establish credibility and trust first. They can dive straight into the decisive points.

One Asset, Infinite Formats

Less production effort. Less dependence on external factors. Faster time-to-market.
Through 3D CGI animations, technical processes can be explained understandably, ensuring customers are better prepared.

Better-Informed Customers

Less active persuasion work. Shorter sales cycles. And thus more sales opportunities with less effort.
Through 3D CGI animations, technical processes are explained understandably and scalably distributed.

Created Once. Usable System-Wide

Animations can be directly reused. In images, video, or as an interactive application in the INVIZCOM VISE™ platform.

Plannable, Measurable, Permanently Usable

No dependence on shooting schedules, calendars, or availability. Instead, expandable and accessible at any time.

Your Starting Point for Impactful Digital Transformation.

With 3D CGI animation for industrial companies, you set new standards in your B2B communication:

  • Explain technical processes more understandably.
  • Enable trust-building.
  • Empower sales.

And…
A virtual twin is created for the 3D CGI animation. This, including the animations, can be easily integrated into other images, videos, and even the INVIZCOM VISE™ platform. Everything from a single source.
This achieves:
More content. With less effort. And more understanding, in less time. So your sales team no longer needs to persuade, but only confirm.

From Video.
To Interaction.

To the VISE™ Platform

To 3D CGI Simulations

Why 3D CGI Animations for Industrial Companies Are No Longer Just ‘Optional’?

70% of the B2B decision-making process happens BEFORE the first contact.

How do you explain complex technology when you’re not in the conversation?

3D CGI animations solve this problem very effectively. Even standalone and non-interactive. They make machines and processes understandable. Visually. Quickly. And without long texts that no one reads.

The next step?
More than one in five B2B marketers already rely on 3D animations to explain complex technology (b2w, 2024). That’s good. But if you want to be a technology and innovation leader in your market, you have to think ahead. In interaction. That’s why at INVIZCOM, all animations created can also be fully integrated into their VISE™ platform in an interactive way.

3D CGI Animations. Part of the INVIZCOM CAD Sales Value Enablement System.

3D CGI animations at INVIZCOM are not dead ends. Every 3D CGI animation is based on a fully structured virtual twin. Built from your CAD data, precisely modeled, and detailedly animated.

The result:

By creating a single 3D CGI video, a fully functional INVIZCOM Virtual Twin is generated, immediately ready for use across the entire INVIZCOM system landscape. All the way into the Virtual Interactive Sales Experience platform VISE™. For sales, for marketing, for training, for after-sales…

FAQ

What is a 3D CGI animation?

A 3D CGI animation is a computer-generated film that realistically depicts a product, machine, or process in motion — without the need for a real camera, filming location, or physical product.

The foundation for this is digital design data (CAD), from which an INVIZCOM Virtual Twin is created that can be fully animated and moved. Photorealistic. And in the second step, also interactive. For example, in the INVIZCOM Virtual Interactive Sales Experience platform VISE™.

No problem. Since everything is digitally based, components, animations, or processes can be adapted at any time. Without reshooting or data loss.

For websites, trade shows, sales, training, or product launches.

And: As an interactive application, directly in the INVIZCOM VISE™ platform.

Depending on complexity, scope, and length, we’re talking about 2 to 6 weeks. If the machine to be animated already exists as a virtual twin in the INVIZCOM environment, it’s significantly faster. Also for variants, languages, or new formats.

No. We deliver the format you need. As a film, accessible in the INVIZCOM Virtual Twin Content Hub, and if you have an INVIZCOM VISE™ platform, embedded there as well.

Usable for integration on websites, in presentations, sales conversations, at trade shows, and more